Research Services
Segmentation
People are different, especially when it comes to energy. They want different things and do different things to get what they want. Segmentation puts similar people into groups.
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Discover what people really value with bespoke research
Build appealing propositions with our experienced players
Discover how consumers use your product or service
Harness innovation to reduce vulnerability to fuel poverty and design smarter consumer protection
UX/UI excellence from a team of proven heavyweights
See beyond what people say to understand what they do in smart homes around the UK
People are different, especially when it comes to energy. They want different things and do different things to get what they want. Segmentation puts similar people into groups.
We gathered the best in the industry to run a 1-day bootcamp-style hackathon where this super-team developed a free open-source tool to score and publicly test solutions to UK fuel poverty.
We collaborated with Bristol Energy to launch the UK’s first ever Heat Plan. Heat Plans allow people to pay for heating in ‘Warm Hours’ instead of traditional kilowatt hours.
It’s hard to relate the things we do at home to the energy we use. So we use models to relate behaviour to energy.
In May 2018 we fielded a team of UX and Service Designers to attend Octopus Energy’s ‘OctoHack’ event where the focus was novel applications of the Agile tariff API.
60,000 electric vehicles were bought in UK last year. We interviewed electric car drivers to see what they thought about letting energy suppliers control their charging.
Kick-start innovation with design thinking. Map out how your customers experience your product or service. Then use simple exercises to structure your creativity.
Back when smart heating controls first came to market government wanted see how easy they were to use to inform their policies.
If we want consumers to take up new energy services they must first understand them. We looked into deciphering the language around Demand Side Response (DSR) with our Home Truths® panel.
If you’re going big to trial Heat as a Service you’re going to need your own zonal-controller.
Get rapid, cost-effective consumer feedback on your product, service or policy idea. Home Truths® is the Catapult’s online panel of 000’s of UK households.
How to articulate what the key value of your product and services? We ran a 1 day workshop to refine language around a groundbreaking new proposition
We’ve done various studies to understand how life shapes energy use. We use sensors to see beyond what people say to what they do, and models to relate behaviour to energy use.
Back in 2014 we were early on our journey to find out how to decarbonise heating. Businesses were starting to launch smarter heating controls. We wanted to find out how people used them.
To get the best out of a heat pump, you need to drive a little different. We built a concept UI that gives real users the kindest heat pump experience.
We succeed when you succeed: leverage our unique position
We are helping shape the policy landscape for the next 25 years
Matchmakers for government and entrepreneurs
Use Catapult modelling tools to validate propositions across the wider energy system
We collaborate with innovators to deliver projects that move towards decarbonisation goals
The Energy Systems Catapult is a not-for-profit set up by government to help the energy sector innovate. PeopleLab is home to our Consumer Insight team.
Find out more about the rest of the Catapult here then get us involved.
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Cannon House, 18 The Priory Queensway
Birmingham B4 6BS8
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